Mark Yorke, Wolverhampton graphic graduate, who runs Born Communication has an interesting project on offer:
The background
BornCommunication have been working with Creative Health CIC (responsible for developingand managing praXis arts and health network) and NHS Dudley to develop DudleyKick Ash. The Kick Ash programme of work encourages young people to be free fromtobacco and to participate in activities in smoke free environments. Youngpeople living in the Dudley Borough have the opportunity to submit ideas for aproject and apply for a small grant, which they use to support an activity thattakes place in a smoke free environment. A steering group of young peopleawards the grants. Another group of young people are been supported by BornCommunication to develop their skills to document
andprofile the work.
Moreinformation about Dudley Kick Ash can be found at http://www.dudleykickash.com/
NHSDudley are committed to developing inclusive and empowering methods of
engagementto support young people to become more able to take responsibility for their ownhealth and well being and that of their friends and families. With limitedresources it has become even more important to target specific groups of youngpeople and actively encourage them to be involved in activities. These may beyoung people of a certain age, live in a specific community or face specifichealth and well being issues. In addition to this Dudley NHS are also keen tosupport young people to become health champions and encourage their friends tomake positive changes in their behaviour.
Tothis end the partnership with Creative Health CIC and Born Communication hasbeen extended to develop the Canteen Programme.
2.The Canteen model
Theproject aims to build on and extend the involvement by young people in Kick Ashby supporting a youth led public health movement. Canteen will provide youngpeople with an opportunity to air their views and concerns, raise issues,participate in activities and play an active role in health campaigns.
Canteenwill be led by a group of young people, supported by:
•arts and media specialists
•youth workers with specialist knowledge of health and wellbeing issuesincluding safe practice to use existing social networking tools to involve,inform and engageother young people in health and wellbeing activities. Canteenwill become a young person led virtual health reference group for the PCT andtheir partners.
The initial Canteen campaign will focus onpromoting smoke free environments and will:
• Raise the awareness of thedangers of tobacco and exposure to second-hand
smokeamongst other young people
• Promote smokefreeenvironments for all
• Challenge current mediastereotypes presenting smoking as a ‘cool’characteristic.
Engagingyoung people in Canteen
Phaseone of the programme will be to establish a group of young people fromdifferent backgrounds who will act as the founding members of Canteen. Theywill work with specialists to design and promote Canteen ensuring the project reflectsthe needs and aspirations of young people living in Dudley. At this stage weanticipate that young people involved in the Kick Ash programme may beinterested in being founder members.
Launchingthe model
Canteenwill be launched in 20 schools across Dudley. At the moment each schools host aQuit Smoking presentation. The content of the presentation will be reviewed andupdated to inspire young people to be involved in health and wellbeing debatesit will also include an invite to young people to join the Canteen network. Atarget of involving a minimum of 1000 young people within the Dudley Boroughhas been set. This will be done using facebook as a key marketing tool. Thelead group will then work with their support team to develop the debate, whennew information is ready for distribution messages can be sent direct to youngpeople. Links can also be made to existing projects and websites.
Targetingspecific groups of people
Inaddition to the general promotion specific groups of young people (depending onthe targets of the partners) will need to be actively involved in theprogramme. These groups of young people will be the ones Dudley NHS find mostchallenging to involve in their work.
Toachieve this an arts and heath worker will develop and run the Canteen outreachprogramme. The programme would run in partnership with specialistorganisations. As part of this programme young people will be supported toapply for a Kick Ash grant to run their own activities.
Job details to be found after the jump
Arts and Health Development Worker
16 hours per week (flexi-time including unsocialhours)
£21,000 (pro rata) (NJC pay scale 5/top)
12 month contract.
Born Communication Ltd.
Red House Glass Cone, High Street, Wordsley,Stourbridge. DY8 4AZ.
The job:
Born Communication Limited is a small creative mediacompany based in Wordsley, Stourbridge. Our company specialise in developingyouth led creative projects that benefit local communities. Due to expandingprojects in Dudley Borough we are looking to recruit an Arts and HealthDevelopment Worker to work alongside our existing team to support work with NHSDudley.
This fixed term contract is funded by the Dudley Artsand Health Partnership.
The partnership was established by NHS Dudley andCreative Health CIC in 2010. Initially work was supported by Arts CouncilEngland as part of the praXis arts and health network (praXis is managed byCreative Health CIC).
One of the challenges for NHS Dudley is how to accessyoung people. During 2010 in partnership with Dudley Youth Service the Kick Ashprogramme was launched. Kick Ash aims to encourage young people to be free fromtobacco smoke and participate in activities in 'smoke-free' environments. Youngpeople living in the Dudley Borough have the opportunity to submit ideas for aproject and apply for a small grant, which they use to support an activity thattakes place in a smoke free environment. A steering group of young peopleawards the grants. Another group of young people are being supported by BornCommunication to develop their skills to document and profile the work.
Canteen
The latest programme of work, currently know asCanteen aims to build on and extend the involvement by young people in KickAsh. The project involves working with NHS Dudley, Creative Health CIC and BornCommunication to support young people to get involved in a youth led publichealth network. The network will provide young people with an opportunity toair their views and concerns, raise issues, participate in activities and playan active role in health campaigns (see background information sheet). Canteenwill utilise a variety of marketing practices with a focus on social media(facebook, twitter) to involve and engage large numbers of young people livingin Dudley.
For more information about Born Communication Limitedplease visit
For more information about previous arts and healthwork in Dudley please visit
For more information about Kick Ash please visithttp://www.dudleykickash.com
The Arts and Health Development Role
Please note that the terms and conditions and the roleand responsibilities of this
post are subject to final approval by NHS Dudley.
The successful candidate will be to:
• Involve and engage young people in the Canteenprogramme
• Lead an outreach project, working with prioritygroups of young people, to engage them in the Canteen programme
• Support priority groups to develop arts and healthprojects and apply for funding through the Kick Ash programme
• Work with Born Communication to deliver tobaccoeducation and launch the Canteen programme in 20 schools in Dudley
• Work with arts and media specialists to support thecore group of young people to develop the Canteen concept
• Use NHS guidelines to ensure the safety of all theyoung people involved in the on line and face to face aspects of the Canteenprogramme
• Work with the project evaluator to collect data andappropriate evidence.
The successful applicant will need to have experiencein:
• Working with young people. Preferably but notessentially within an arts and health context
• Working with the voluntary and statutory sectoryouth service
• Working with vulnerable groups of young people,particularly those which statutory organisations find hard to reach
• Project management.
Personal Attributes:
• Able to work under own initiative
• Able to work under pressure
• Able to travel across Dudley
• An enthusiasm for the arts
• A commitment to supporting young people to beactively involved in projects which encourage them to take positive steps toimprove their health and wellbeing
• Excellent facilitation and group work skills
• An ability to present ideas to young people in a waythat engages and involves them
• Able to work in a multidisciplinary team of workers.
Terms and Conditions
16 hours per week (flexi-time including unsocial hours)
• Youth groups regularly meet on an evening between5pm -10pm or on weekend days. The role will involve attending youth groups soyou must therefore be available to work at these times when required.
• There may be opportunity to extend hours to deliverthe Canteen Programme or to support other youth led projects being developed byBorn Communication Ltd.
These will be discussed when the opportunities arise.
£21,000 (pro rata)
• The contract is for 12 months with the possibilityof extending the contract depending on company growth and project success.
• Figure includes paid holiday and sickness policy. Afull contract will be presented and agreed prior to employment.
• Salary is based on NJC pay scale 5, top level.
• The successful applicant must agree to a 3 monthprobation period.
• Business miles (40p per mile) and expenses can beclaimed in addition to the agreed wage.
Working as a member of Born Communication
• The successful applicant will work from our currentoffice at Red House Glass
Cone, High Street, Wordsley, Stourbridge. DY8 4AZ.
• A workstation including IT facilities will beprovided.
• You will be required to have an enhanced CRBdisclosure for this post if you do not already have this you will need to beprepared to undergo this.
• You will be expected to manage your own time andreport back to the current Company Director.
How to Apply
The application form and accompanying information isavailable to download from www.borncommunication.co.uk/worker.html
Applications can be submitted by post or email andmust be received by 10am on Tuesday 4th October 2011
Successful applicants will be informed by Friday 7thOctober and invited to attend an interview on Thursday 13th October 2011 atour company premises. We regret we will not be able to inform unsuccessfulapplicants. Please make us aware if you are unable to attend the interview date(this will not affect your application).
If successful at interview we will request tworeferences before drawing up a formal contract from which we can work.
For more information contact Mark Yorke 01384 573330or email
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